We may earn a commission when you buy through links on this page, at no extra cost to you. Learn more.
How to Choose Makeup
Base first. Match foundation to your skin type: matte formulas for oily skin, luminous ones for dry or mature skin, long-wear formulas for long days. Always check shades along the jawline in daylight.
Concealer by job. A brightening concealer is best under the eyes; a thicker, matte one is best on blemishes. Many people own one of each.
Mascara by result. Lengthening formulas give definition and separation; volumising formulas give fullness. Waterproof versions hold a curl better but need an oil-based remover.
Finish to last. Powder controls shine where you need it; setting spray melts layers together and extends wear. Oily skin often benefits from both.
Three Simple Makeup Bags
Everyday natural: e.l.f. Halo Glow, Maybelline Age Rewind, Maybelline Sky High, e.l.f. Putty Blush, NYX Butter Gloss.
Long-wear: L’Oréal Infallible, e.l.f. Camo Concealer, L’Oréal Lash Paradise, Maybelline SuperStay Matte Ink, NYX Setting Spray.
Oily skin: Maybelline Fit Me Matte + Poreless, e.l.f. Camo Concealer, Milani Baked Blush, Laura Mercier Translucent Powder, NYX Setting Spray.
FAQ
Is drugstore makeup as good as high-end?
Often, yes. Many drugstore products are reformulated regularly and perform very well; price is more about packaging, shade range and brand than quality alone.
How do I find my foundation shade?
Identify your undertone, test shades on the jawline in natural light, and check again after the formula has dried down, as some shades deepen slightly.
How often should I replace mascara?
Commonly every three months, for hygiene and because the formula dries out.
Do I need both powder and setting spray?
Not always. Oily skin often benefits from both; dry skin may need only a setting spray.